Find products inside shops near you using an "augmented reality product finder" – something you would imagine James Bond using if he were to go out shopping! Just enter your product query and you are ready to go; your location is determined automatically.
As shown in the below video, Paula Abrahamson (CEO of THUNDRE) is using THUNDRE’s augmented reality product finder to buy a "petite coat" while out and about in London.
[youtube width="500" height="318"]http://www.youtube.com/watch?v=pc5aOAGlOxg[/youtube]
Augmented reality product finders overlay product information (prices, descriptions, and images) on top of the view of the real world. Each product is represented by a marker, giving users an immediate sense of how near a particular product is located as well as its general direction.
"This ability to find out what a store is selling without having to actually set foot inside the store is brilliant," says Paula, "especially if you want to avoid going in and out of every single shop in town to find the item you’re looking for! So using an augmented reality product finder is definitely the way to short-cut your shopping."
THUNDRE’s augmented reality product finder can be accessed on any iPhone 3GS or Android phone and viewed using Layar, an augmented reality browser which is free to download.
THUNDRE is now ready for "bricks and mortar" retailers world-wide to enter their data. Its current coverage is the United Kingdom.
